National Marketing Program Expands

National Marketing Program Expands

National Marketing Program Expands 390 242 Kait Bruenn

Smith’s successful national secondary marketing program for the closed-end fund industry will greatly expand this year as the second phase of the program is launched. Smith has developed a highly-integrated content management program to reach advisors, investors and the national financial media. At the center of the program is a Content Editorial System to ensure that the right messages are being developed in real time, and distributed to the right targets.