Management and Marketing
for the Asset Management Industry

Management and Marketing
for the Asset Management Industry

Co-Founders, Brian & Michelle Smith

When it comes to content, passive tactics don’t equal marketing success – you need to be active. SGI’s ContentCompleteSM is a complete approach to often one-dimensional content, giving clients a robust brand presence across digital, print, financial media and social platforms.

Professionals with similar responsibilities greatly benefit from having a community to call home. The reason is simple: through the promotion of idea-sharing, first-hand insight and networking, professional communities provide an outlet that fosters increased skillsets, career development and workplace success.

Offering a full suite of marketing services, SGI provides the complete support you need and the connections you want. Together, we’ll work to find a dynamic solution that best suits your business. 

Data Innovators Connect

Webinar schedule available, subscription service coming soon.

Data Innovators Connect

Webinar schedule available, subscription service coming soon.

CALLING ALL DATA PROFESSIONALS: SUBSCRIPTION NOW OPEN

With two webinars complete and another happening this December, the DataInnovatorsConnect (DI Connect) group continues to earn the attention of professionals with responsibility for the critical data and analytics side of the asset management industry.

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Marketing Insights for the New Year

As SGI looks to 2018, technology’s role in the asset management industry continues to become increasingly important for both consumers and professionals. To stay ahead, consider a couple key insights as your firm looks to develop a marketing strategy for the New Year.

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DataInnovatorsConnect Held Inaugural Webinar

The webinar was attended by data professionals from the Business Intelligence, Data & Analytics, Product and Distribution sectors from over thirty different asset management firms.

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SGI Perspective: PODCAST AMPLIFICATION – PART II: LOOK THREE STEPS AHEAD

In Part II of this series, we’ll share an example that illustrates how we’ve harnessed strategic planning for the successful distribution of podcasts.

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SGI Perspective: Data and Marketing and Skillsets — Oh My!

If you think you’ve seen a lot of change in the asset management industry over the last few years—as they say, “you ain’t seen nothing yet!”

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SGI Perspective: Media Relations in the Era of Digital Takeover

Media relations is a tried and true tactic in your marketing toolbox, but are you using it as effectively as you could be?

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